How to promote our products on internet

[leo zhu]

Sharpecnc has a lot of good small cnc machines. but he don't know how to promote worldwide.
How should I do?
Dongguan Sharpe CNC Machine Co., Ltd. - cnc mill, cnc lathe, cnc drill
(

[kewlkiwi]

Your 'Mini lathe' must be really, really small if you can fit 100 of them into a 12 inch container:

"Packaging Details: Packed in wood box; The net weight is 126 KG, and Gross weight is about 155 KG. On 12" container can be fill in 100 sets of the mini cnc lathe."


Bob

[MetalShavings]

Greetings Sir.

You pose an interesting question, considering you are the manufacturer of these CNC machines and the ones wanting to sell them.

Since I am in the market for my first CNC Machine, I've looked at most of the Bench Top CNC Mills on the market. Most; if not all of them are manufactured in China or Taiwan or somewhere other than the United States. And most of them appear to be of decent quality.

Because I have limited space and limited funds, out of necessity I will be buying a CNC machine similar to those you're attempting to market.

First of all let me state; I don't presume to speak for everyone interested in buying their first CNC machine. This is just one man's answer to your question.

To answer your question; You don't market them. You need to let your satisfied customers market them.

There are other Bench Top CNC manufactures on this forum attempting to market their machines on their own. Unfortunately, their attempts at marketing or creating an interest for their machines nearly always appear to have the opposite effect.

WHY? Because their Advertisements, their replies to inquiries, their attempts to provide customer service all are done in "Broken-English."

It's incredibly difficult to put ones trust in a person or their products when you don't know exactly what their talking about.

That's a terrible shame because alot of their CNC products seem to be of good quality. It's not your machines that are keeping interested people from buying them; it's the people we have to talk to in order to learn more about your machines that are the cause of poor sales or no sales.

I recently sent an email to a representative of the How-Mau CNC Machine company because they make one of the machines I've thought of buying until I read some of their posts here on this forum.

Following is a copy of my email to this How-Mau representative and his courteous reply:




Greetings from Arizona:

I'm a member of the cnczone.com forum. I noticed some of the advertising posts being made by representatives of How Mau.
It seems that these posts have more of a negative effect than a positive effect. They all appear to be written in Broken-English. This tends to
scare more potential buyers away than they attract.

I've only been a member of the cnczone forum for a short time but, during that time I've asked around to see if anyone there owned one of your
machines. Since I received only a few replies to this inquiry, I must assume that no one on the cnczone forum owns a How Mau CNC mill. If they do own one, they won't admit it.

The reason I asked the other members of this forum if they owned a How Mau Bench Top CNC Mill was because I wanted to know if they are
worth buying. It turns out that the few replies I did receive stated that they were also interested in your machines as well but, they didn't want to take a
chance of buying a How-Mau CNC Bench Top Mill because they had great difficulty understanding the advertising posts being made by users like,
ray sun, diylife and cindychen.

I will be buying my first CNC Bench Top Mill in January of next year. During the time I've been saving up for this purchase I've researched most of the CNC Bench Top Mills on the market that I considered to be within my price range. I have narrowed my choices down to three possible candidates.

The only reason that the How-Mau CNC Mills aren't included as candidates for purchase is because -I too- have great difficulty understanding what is written in your advertisements and your forum posts. This leads me to believe that if I did buy one of your Mills, I would undoubtably encounter great difficulty with any customer service I may require after the sale.

I'm hoping that you will be able to remedy these concerns before January of next year because your machines look just as robust as any of the other
candidates I may purchase.

Since I have been unable to find anyone locally or on the cnczone forum that owns one of your machines, it is very difficult to determine if they are
worth the price you are asking for them or worth the potential hassles they may present down the road. It may be that they are the best machines on
the market at these particular prices; however, few people seem to want to take a chance on buying a How Mau CNC Bench Top Mill.

Do you know of anyone in Arizona that owns one of your machines? I'd like to take a look at one that is actually being used. Maybe then I might be
persuaded to include one of your Mills as a potential candidate for purchase.

Thanks.
Tim M.

Here is the courteous answer to my email that he sent me:

Tim,

I really appreciate you spent time sending us this email with so many valuable suggestions.
In the past, How Mau sold the machines to a Canada company, and this Canada company help sell the CNC machines in USA and in Canada. So How Mau in a way do not directly interact with US customers so the written English at CNC Zone is probably broken and not professional.

Starting from September 2010, we (HMCNC) decide to start a branch in Fremont, CA to support customers in norther America and we will try to change the situation.

I am currently building up the company website and set up all things here,
and actually I also have quite a few CNC machines in the Fremont warehouse now.
We will ship more units to the warehouse within weeks.

If it is convenient for you, would you leave your phone # to me, and I would like to give you a call to introduce you our CNC machines, and answer whatever quesitons you may have. If you like, please drop me an email, explain a little bit, your target CNC, such as travel distance? size? horse power? ... and I will try my best to provide you information to help you pick the right one.

Best Regards,

Eric

You don't need to have a Masters Degree in marketing to realize that in order to start selling your machines here in the United States and around the world, you need to find representatives that can SPEAK and WRITE fluently in the respective languages of the countries that you're trying to market your products.

The only other way I can think of that will help you sell your CNC machines is to do something that we call, "PRIMING THE PUMP."

What is, "PRIMING THE PUMP?"

You determine who your most obvious prospective customers for these machines would be. (Your Target Market) Then you choose the ones who would best help you achieve your sales goals.

For example:

Generally speaking; Bench Top CNC machines in the lower price brackets are usually bought by hobbyists and first time buyers.

That means that you would choose someone in this category of buyers with a fair level of competence with CNC Bench Top Machines who can speak and write fluently. (Don't Choose A Professional. Choose someone that truly represents your target market.)

Then, you offer to sell these individuals one of your machines at your cost plus shipping; in exchange for an honest and on-going written evaluation of your CNC Machine on a popular CNC forum like cnczone and others on the internet.

The individual you choose must agree to answer any and all inquires for a specified amount of time.

It will help to remove the appearance of desperation that you -the manufacture- conveys when you post adds written in "Broken-English".

It will show potential buyers that there are actually people out there that own certain models of your CNC machines and perhaps they can turn to them for honest answers to questions they can't get from the manufacture.

Now, at this point I fully expect for some of those reading this outrageously long answer to your question, to interpret it as a means of somehow possibly getting a freebie CNC Machine from Sharp CNC Company.

Nonsense! But, I would like to know that there's someone in Arizona or even someone on this forum who owns one of your machines so that I can communicate with them and get answers that aren't coming at me in "Broken-English" or as just alot of sale-hype.

OK, I'll stop now. I hope I've made some kind of sense. My apologies to any who may have been offended by this rant. It was not my intention to offend anyone.

MetalShavings

[leo zhu]

Originally Posted by kewlkiwi Your 'Mini lathe' must be really, really small if you can fit 100 of them into a 12 inch container: "Packaging Details: Packed in wood box; The net weight is 126 KG, and Gross weight is about 155 KG. On 12" container can be fill in 100 sets of the mini cnc lathe." Bob

Thanks for your question. Now I attach our mini lathe photo with technical parameter here for your reference.
Thank you for reminding me.
Dongguan Sharpe CNC Machine Co., Ltd. - cnc mill, cnc lathe, cnc drill
(
Technical parameters
Technical parameters Specification Parameter specification
Turning diameter Swing 210mm(250) (300)
Bed Length Max distance 1060mm
Bed width The wide of bed 760mm
Spindle speed The speed of the spindle 300-3000rpm
Spindle taper The tape of the spindle MT3
Zaxis speed The speed of moving Z 1000mm/ min
X-axis speed The speed of moving X 1000mm/ min
Z-axis feed rate The speed of feeding Z 500mm/ min
X-axis feed rate The speed of feeding X 250mm/ min
Zaxis maximum torque Max pitch of strand Z 1N.m
X-axis maximum torque Max pitch of strand X 2N.m
Zaxis travel Max travel Z 250mm
Xaxis travel Max travel X 80mm
Z-axis motor torque Motor of Z axis 1N.m
X-axis motor torque Motor of X axis 2N.m
Tool number Tool position Electric sword can be equipped with electric knife
Knife angle Angle of the tool post 360°
Tailstock taper Tape of tailstock MT2
Tailstock travel Travel of tailstock 50mm
XYreturn accuracy Return orientation precision 0.04mm
Turret rotation accuracy Tool postreturn orientation precison 0.02mm
Motor Power Main motor power 550w
Package Size Packing size (L * W * H)
Weight (NW / GW) Weight (nw / gw) 115kg / 142kg
Spindle torque Max of spindle 3N.m
Body color Body Color Orange Orange
Electrical boxes and housings Color Out case color White beige
Machine foot color Normal motor / brushless motor Dark gray dark gray
Step method with screw connection Stepping Motor and Lead screw connection Direct Couplings directly coupling
Spindle motor Main power motor 86
Stepping Motor Stepping motor 5751-3A
Annex Other Parts Claw plate wrench, spanner wrench knife

[leo zhu]

Originally Posted by MetalShavings Greetings Sir. You pose an interesting question, considering you are the manufacturer of these CNC machines and the ones wanting to sell them. Since I am in the market for my first CNC Machine, I've looked at most of the Bench Top CNC Mills on the market. Most; if not all of them are manufactured in China or Taiwan or somewhere other than the United States. And most of them appear to be of decent quality. Because I have limited space and limited funds, out of necessity I will be buying a CNC machine similar to those you're attempting to market. First of all let me state; I don't presume to speak for everyone interested in buying their first CNC machine. This is just one man's answer to your question. To answer your question; You don't market them. You need to let your satisfied customers market them. There are other Bench Top CNC manufactures on this forum attempting to market their machines on their own. Unfortunately, their attempts at marketing or creating an interest for their machines nearly always appear to have the opposite effect. WHY? Because their Advertisements, their replies to inquiries, their attempts to provide customer service all are done in "Broken-English." It's incredibly difficult to put ones trust in a person or their products when you don't know exactly what their talking about. That's a terrible shame because alot of their CNC products seem to be of good quality. It's not your machines that are keeping interested people from buying them; it's the people we have to talk to in order to learn more about your machines that are the cause of poor sales or no sales. I recently sent an email to a representative of the How-Mau CNC Machine company because they make one of the machines I've thought of buying until I read some of their posts here on this forum. Following is a copy of my email to this How-Mau representative and his courteous reply: Greetings from Arizona: I'm a member of the cnczone.com forum. I noticed some of the advertising posts being made by representatives of How Mau. It seems that these posts have more of a negative effect than a positive effect. They all appear to be written in Broken-English. This tends to scare more potential buyers away than they attract. I've only been a member of the cnczone forum for a short time but, during that time I've asked around to see if anyone there owned one of your machines. Since I received only a few replies to this inquiry, I must assume that no one on the cnczone forum owns a How Mau CNC mill. If they do own one, they won't admit it. The reason I asked the other members of this forum if they owned a How Mau Bench Top CNC Mill was because I wanted to know if they are worth buying. It turns out that the few replies I did receive stated that they were also interested in your machines as well but, they didn't want to take a chance of buying a How-Mau CNC Bench Top Mill because they had great difficulty understanding the advertising posts being made by users like, ray sun, diylife and cindychen. I will be buying my first CNC Bench Top Mill in January of next year. During the time I've been saving up for this purchase I've researched most of the CNC Bench Top Mills on the market that I considered to be within my price range. I have narrowed my choices down to three possible candidates. The only reason that the How-Mau CNC Mills aren't included as candidates for purchase is because -I too- have great difficulty understanding what is written in your advertisements and your forum posts. This leads me to believe that if I did buy one of your Mills, I would undoubtably encounter great difficulty with any customer service I may require after the sale. I'm hoping that you will be able to remedy these concerns before January of next year because your machines look just as robust as any of the other candidates I may purchase. Since I have been unable to find anyone locally or on the cnczone forum that owns one of your machines, it is very difficult to determine if they are worth the price you are asking for them or worth the potential hassles they may present down the road. It may be that they are the best machines on the market at these particular prices; however, few people seem to want to take a chance on buying a How Mau CNC Bench Top Mill. Do you know of anyone in Arizona that owns one of your machines? I'd like to take a look at one that is actually being used. Maybe then I might be persuaded to include one of your Mills as a potential candidate for purchase. Thanks. Tim M. Here is the courteous answer to my email that he sent me: Tim, I really appreciate you spent time sending us this email with so many valuable suggestions. In the past, How Mau sold the machines to a Canada company, and this Canada company help sell the CNC machines in USA and in Canada. So How Mau in a way do not directly interact with US customers so the written English at CNC Zone is probably broken and not professional. Starting from September 2010, we (HMCNC) decide to start a branch in Fremont, CA to support customers in norther America and we will try to change the situation. I am currently building up the company website and set up all things here, and actually I also have quite a few CNC machines in the Fremont warehouse now. We will ship more units to the warehouse within weeks. If it is convenient for you, would you leave your phone # to me, and I would like to give you a call to introduce you our CNC machines, and answer whatever quesitons you may have. If you like, please drop me an email, explain a little bit, your target CNC, such as travel distance? size? horse power? ... and I will try my best to provide you information to help you pick the right one. Best Regards, Eric You don't need to have a Masters Degree in marketing to realize that in order to start selling your machines here in the United States and around the world, you need to find representatives that can SPEAK and WRITE fluently in the respective languages of the countries that you're trying to market your products. The only other way I can think of that will help you sell your CNC machines is to do something that we call, "PRIMING THE PUMP." What is, "PRIMING THE PUMP?" You determine who your most obvious prospective customers for these machines would be. (Your Target Market) Then you choose the ones who would best help you achieve your sales goals. For example: Generally speaking; Bench Top CNC machines in the lower price brackets are usually bought by hobbyists and first time buyers. That means that you would choose someone in this category of buyers with a fair level of competence with CNC Bench Top Machines who can speak and write fluently. (Don't Choose A Professional. Choose someone that truly represents your target market.) Then, you offer to sell these individuals one of your machines at your cost plus shipping; in exchange for an honest and on-going written evaluation of your CNC Machine on a popular CNC forum like cnczone and others on the internet. The individual you choose must agree to answer any and all inquires for a specified amount of time. It will help to remove the appearance of desperation that you -the manufacture- conveys when you post adds written in "Broken-English". It will show potential buyers that there are actually people out there that own certain models of your CNC machines and perhaps they can turn to them for honest answers to questions they can't get from the manufacture. Now, at this point I fully expect for some of those reading this outrageously long answer to your question, to interpret it as a means of somehow possibly getting a freebie CNC Machine from Sharp CNC Company. Nonsense! But, I would like to know that there's someone in Arizona or even someone on this forum who owns one of your machines so that I can communicate with them and get answers that aren't coming at me in "Broken-English" or as just alot of sale-hype. OK, I'll stop now. I hope I've made some kind of sense. My apologies to any who may have been offended by this rant. It was not my intention to offend anyone. MetalShavings

Dear Tim,
I am really glad at your honest answer. you spent a lot of time to reply my question. And I gained a lot from the answer.
As to How_Mau, I knew a lot about the company. I think his products is very similar with other small cnc machine manuacturers,such as Syil.
They all focus on the foreign market segment: DIY and engineer prototyping.
But Sharpecnc located in Dongguan city Guangdong province which is very famous world manufacturing base, we focus on local hardware machining manufacturers needs. So our products should be strong and reliable for 24 hrs/day running.
One of our customers is making spring collet, he buyed 10 set of our 4 axis small cnc mill to make his spring collet. i attached his spring collet and our 4axis cnc mill for your reference. It is reliable and strong. If you can come to China, and visit us, I will show you around, Of course we will visit our customers together, include the spring collet manufacturer using our 4axis cnc mill.
My English is poor, and I can not express well what I want to share.
I wish I can find a good local trading partner. Maybe it is a better choice for me. Do u think so?
Thank you! I wish you can help me on the local trading partner.
Best regards,
Leo 11/01/2010
Dongguan Sharpe CNC Machine Co., Ltd. - cnc mill, cnc lathe, cnc drill

[leo zhu]

Originally Posted by MetalShavings Greetings Sir. You pose an interesting question, considering you are the manufacturer of these CNC machines and the ones wanting to sell them. Since I am in the market for my first CNC Machine, I've looked at most of the Bench Top CNC Mills on the market. Most; if not all of them are manufactured in China or Taiwan or somewhere other than the United States. And most of them appear to be of decent quality. Because I have limited space and limited funds, out of necessity I will be buying a CNC machine similar to those you're attempting to market. First of all let me state; I don't presume to speak for everyone interested in buying their first CNC machine. This is just one man's answer to your question. To answer your question; You don't market them. You need to let your satisfied customers market them. There are other Bench Top CNC manufactures on this forum attempting to market their machines on their own. Unfortunately, their attempts at marketing or creating an interest for their machines nearly always appear to have the opposite effect. WHY? Because their Advertisements, their replies to inquiries, their attempts to provide customer service all are done in "Broken-English." It's incredibly difficult to put ones trust in a person or their products when you don't know exactly what their talking about. That's a terrible shame because alot of their CNC products seem to be of good quality. It's not your machines that are keeping interested people from buying them; it's the people we have to talk to in order to learn more about your machines that are the cause of poor sales or no sales. I recently sent an email to a representative of the How-Mau CNC Machine company because they make one of the machines I've thought of buying until I read some of their posts here on this forum. Following is a copy of my email to this How-Mau representative and his courteous reply: Greetings from Arizona: I'm a member of the cnczone.com forum. I noticed some of the advertising posts being made by representatives of How Mau. It seems that these posts have more of a negative effect than a positive effect. They all appear to be written in Broken-English. This tends to scare more potential buyers away than they attract. I've only been a member of the cnczone forum for a short time but, during that time I've asked around to see if anyone there owned one of your machines. Since I received only a few replies to this inquiry, I must assume that no one on the cnczone forum owns a How Mau CNC mill. If they do own one, they won't admit it. The reason I asked the other members of this forum if they owned a How Mau Bench Top CNC Mill was because I wanted to know if they are worth buying. It turns out that the few replies I did receive stated that they were also interested in your machines as well but, they didn't want to take a chance of buying a How-Mau CNC Bench Top Mill because they had great difficulty understanding the advertising posts being made by users like, ray sun, diylife and cindychen. I will be buying my first CNC Bench Top Mill in January of next year. During the time I've been saving up for this purchase I've researched most of the CNC Bench Top Mills on the market that I considered to be within my price range. I have narrowed my choices down to three possible candidates. The only reason that the How-Mau CNC Mills aren't included as candidates for purchase is because -I too- have great difficulty understanding what is written in your advertisements and your forum posts. This leads me to believe that if I did buy one of your Mills, I would undoubtably encounter great difficulty with any customer service I may require after the sale. I'm hoping that you will be able to remedy these concerns before January of next year because your machines look just as robust as any of the other candidates I may purchase. Since I have been unable to find anyone locally or on the cnczone forum that owns one of your machines, it is very difficult to determine if they are worth the price you are asking for them or worth the potential hassles they may present down the road. It may be that they are the best machines on the market at these particular prices; however, few people seem to want to take a chance on buying a How Mau CNC Bench Top Mill. Do you know of anyone in Arizona that owns one of your machines? I'd like to take a look at one that is actually being used. Maybe then I might be persuaded to include one of your Mills as a potential candidate for purchase. Thanks. Tim M. Here is the courteous answer to my email that he sent me: Tim, I really appreciate you spent time sending us this email with so many valuable suggestions. In the past, How Mau sold the machines to a Canada company, and this Canada company help sell the CNC machines in USA and in Canada. So How Mau in a way do not directly interact with US customers so the written English at CNC Zone is probably broken and not professional. Starting from September 2010, we (HMCNC) decide to start a branch in Fremont, CA to support customers in norther America and we will try to change the situation. I am currently building up the company website and set up all things here, and actually I also have quite a few CNC machines in the Fremont warehouse now. We will ship more units to the warehouse within weeks. If it is convenient for you, would you leave your phone # to me, and I would like to give you a call to introduce you our CNC machines, and answer whatever quesitons you may have. If you like, please drop me an email, explain a little bit, your target CNC, such as travel distance? size? horse power? ... and I will try my best to provide you information to help you pick the right one. Best Regards, Eric You don't need to have a Masters Degree in marketing to realize that in order to start selling your machines here in the United States and around the world, you need to find representatives that can SPEAK and WRITE fluently in the respective languages of the countries that you're trying to market your products. The only other way I can think of that will help you sell your CNC machines is to do something that we call, "PRIMING THE PUMP." What is, "PRIMING THE PUMP?" You determine who your most obvious prospective customers for these machines would be. (Your Target Market) Then you choose the ones who would best help you achieve your sales goals. For example: Generally speaking; Bench Top CNC machines in the lower price brackets are usually bought by hobbyists and first time buyers. That means that you would choose someone in this category of buyers with a fair level of competence with CNC Bench Top Machines who can speak and write fluently. (Don't Choose A Professional. Choose someone that truly represents your target market.) Then, you offer to sell these individuals one of your machines at your cost plus shipping; in exchange for an honest and on-going written evaluation of your CNC Machine on a popular CNC forum like cnczone and others on the internet. The individual you choose must agree to answer any and all inquires for a specified amount of time. It will help to remove the appearance of desperation that you -the manufacture- conveys when you post adds written in "Broken-English". It will show potential buyers that there are actually people out there that own certain models of your CNC machines and perhaps they can turn to them for honest answers to questions they can't get from the manufacture. Now, at this point I fully expect for some of those reading this outrageously long answer to your question, to interpret it as a means of somehow possibly getting a freebie CNC Machine from Sharp CNC Company. Nonsense! But, I would like to know that there's someone in Arizona or even someone on this forum who owns one of your machines so that I can communicate with them and get answers that aren't coming at me in "Broken-English" or as just alot of sale-hype. OK, I'll stop now. I hope I've made some kind of sense. My apologies to any who may have been offended by this rant. It was not my intention to offend anyone. MetalShavings

Dear Tim,
Thanks for your suggestion. Yesterday I went to one of our customers and took the vedio of our 4 axis cnc mill. Please click the link and watch the vedio. And you will have confidence to our products.
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