Just a follow up on my previous post.
Trying to find a name that succinctly describes your or any business is difficult...
Lawyers, Architects, City Planners, Builders, Surveyors, Doctors, Engineers etc frequently use their name at the top of the web page, business card, sign...and then subtitle their specialty under their name. That way the issue of "What exactly do you do?" is answered without the awkwardness of trying to incorporate it into the business name. For the little business guy this also gives the bureaucratic advantages addressed previously. |